Puerto Rican rapper Bad Bunny and football legend Lionel Messi have joined forced with adidas to design a new footwear collection, launching October 26.
The Bad Bunny & Messi Collection is inspired by the brand's archival designs and the careers of both personalities. Messi commented 'This campaign celebrates our fans. Seeing people who follow me and support me does more than just inspire me, it makes me feel very grateful. I always try to give everything I have on the pitch, so it's great to see that there are people who appreciate that effort and always support me, even in bad times'.