British rapper Big Zuu and London based chef Miguel Barclay have partnered with Co-op to host a live cooking show on Instagram, aiming to highlight community food initiatives and share useful tips to make groceries go further during the cost of living crisis.

The supermarket has pulled its traditional Christmas TV ad in order to fund a partnership with Your Local Pantry, a membership-based food scheme and community hub, and Zuu commented 'Everyone deserves access to great quality food at affordable prices. I hope that by visiting the Peckham Pantry and cooking up some healthy, tasty and more affordable meals with the team, more people in need will seek out community initiatives like Your Local Pantry'.