US model and reality star Kendall Jenner stars in UK retailer Next's premium denim brand Own's autumn 22 campaign, promoting a range including denim jackets, jeans, skirts, dresses, shirts and jumpsuits, available in all Next stores.

Jenner, who joins fellow campaign stars Olivia Vinten, Jessie Li, Bola Edun, Caitlin Lamb, Mykeesha Nelson and Meghan Roche, broke the news on Instagram captioning campaign pictures 'You’re cute jeans', referencing a Keeping Up With The Kardashians scene which went viral.