Pharrell Williams' non-profit organisation YELLOW has partnered with STEM, a plant-based insecticide brand, to launch Nature's Escape, 'an interactive, in-person learning experience that invites families across the country to explore their curiosity around science and nature'.
Launched during the Grammy winner's Something in the Water festival, the initiative also allows participants to 'learn more about the new pest control line, as well as receive STEM samples and a fun takeaway'. Williams commented 'Knowing STEM shares this goal of encouraging both children and adults to build an affinity for science and nature, as well as providing kids with accessible learning opportunities, we found a way to deliver an immersive, educational experience that can be enjoyed by the whole family this summer'.