Irish comedian and actor Aisling Bea stars in a new campaign for Jameson Irish Whiskey, Widen the Circle, focusing on 'Jameson's long held belief that life is better shared by inviting people to reach out'.

Bea, procured by UEG for the campaign, also stars in a new TV ad for the drinks brand, titled That Spark, created by British director Jake Scott, and said of the collaboration 'The campaign felt like the perfect fit for me and I loved having the role of the person who is trying to get everyone to step out of their comfort zone and engage with people they may not have thought they were open or brave enough to. It's the surprising thing we have so dearly missed the last two years. And the job comes with the added bonus of getting a visit to the Jameson distillery which is not a bad day at the office at all'.