Positions hitmaker Ariana Grande has launched her own makeup collection, R.
e.m. Beauty, 'blending otherworldly ideas with real-world innovation'. The range, which aims to 'make every dream a reality, in both beauty and beyond', is set to be released in 'chapters', with the first chapter, Ultraviolet, comprising products which evoke ideas of space and a 'world of cosmic illusions'. The singer/songwriter teased campaign images on Instagram, captioned 'a taste of chapter 1. do you see your faves yet?'.