Media

Spice Girls partner with UMG's Bravado Division


06 10 2021

Spice Girls have announced their exclusive global partnership with Universal Music Group via its Bravado division, through which Bravado will represent the pop icons 'across merchandising, direct-to-consumer products and campaigns, touring, and brand and retail licensing and distribution'.

The month of October marks the 25th anniversary of the band's debut album Spice, and the girl group are set to release an expanded anniversary album, Spice 25, as well as a Wannabe 25 merchandise collection, including T-shirts, hoodies, and mugs, in celebration of the milestone.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.