British TikToker, YouTuber and makeup artist Abby Roberts has collaborated with false lash brand Tatti Lashes to launch a new five-piece collection, which is fully recyclable and uses 'biodegradable synthetic fibres'.
The launch includes a limited-edition gift set as well as a lash applicator among other products, and the beauty influencer posted images from the campaign on Instagram, captioned 'I’m so happy to finally have my collection brought to life, the whole process has been super personal to me and i’ve been 100% involved in every step; from hand drawing the packaging artwork, designing the lashes, formulating the special glue and creating the campaign art. sustainability was also super important to me when creating this collection so i’m so pleased to announce all the packaging is 100% recyclable and the lashes themselves are biodegradable'.