British cosmetic doctor Dr Ewoma Ukeleghe has been named as Superdrug's latest brand ambassador for its own-brand skincare products, including the new B.

Skin range, relaunching September 29. A spokesperson for Superdrug said 'Dr Ewoma combines her extensive medical knowledge with a refreshing passion for finding purse-friendly beauty products that really work', while Ukeleghe commented 'It's an exciting opportunity for me to show that no matter your skin type, you can achieve your best skin ever with affordable skincare that's easily accessible from your local high-street'.