Carly Rowena has joined forces with Halo Fitness, launching her first activewear collection featuring shorts, leggings, sports bras and sweatshirts.

The British personal trainer and fitness influencer also fronts the brand's new campaign, co-starring with four 'real women' who are followers of Rowena on social media, and commented 'I've tried so many different styles of workouts and training over the years, that I know what I want from activewear. It needs to let me move, make me feel confident to walk into any workout and support me through whatever I'm about to take on. And I want everyone who wears it to feel like they can take on the world - whilst feeling supported and feeling great, and partnering with Halo gave me that opportunity'.