Noddy Holder has collaborated with Pret A Manger to promote the return of the Pret Christmas sandwich in July, 'helping to bring some festive cheer to customers'.

The former Slade band member features in the new ad for the sandwich campaign, which has been called 'a guaranteed crowd pleaser', and the chain's managing director Clare Clough commented 'Every year customers ask us for the Christmas sandwich to return earlier and earlier, and after many customers missed out on having one last year we’ve decided to stand by our mission of spreading joy through our food and coffee, and bring our iconic Christmas sandwich back early for a limited time this summer'.