Vanessa Hudgens and Madison Beer have teamed up to launch Know Beauty, 'an intelligent skincare brand shaped by your DNA and lifestyle factors', with the aim of setting better skincare standards, available exclusively online.

Hudgens announced the news on Instagram, sharing images from the launch campaign and posting 'I’ve been working away behind-the-scenes on a project for over a year now...and I’m so excited to bring @weareknowbeauty into the world... Anyone that knows me knows I’m a maximalist when it comes to skincare, but I always thought there should be an easier way to figure out what’s actually right for your skin. KNOW Beauty is a smarter way to build a skincare routine that takes the guesswork out of the process'.