Neutrogena has enlisted brand ambassador Kerry Washington to help create long-form content for its new multi-faceted campaign, For People With Skin.

The initiative follows findings from Neutrogena’s Skin Health in America survey, which revealed race, healthcare access and socioeconomic standing pose barriers for people when it comes to accessing the skincare or information they need. Washington produced the first instalment of the campaign, a film titled In The Sun, aiming to educate people about sun care using stories from diverse perspectives, launched through the brand's new entertainment division, Neutrogena Studios.