Personalities including Oti Mabuse, Lucie Jones, Faye Tozer, Michelle Collins, Sean Foley, Amy Hart, and Dame Arlene Phillips have been named as ambassadors of Feast Creative and WhatsOnStage's It’s Curtains For Theatre Without You campaign, aiming to 'unite the industry’s venues, performers and audiences to celebrate and support both live and digital theatre'.

As part of the initiative, WhatsOnStage will host interviews industry talent including Sonia Friedman, Cedric Neal, Emma Rice, and the cast of the Dominion Theatre's A Christmas Carol, and Sita McIntosh, Chief Operating Officer of WhatsOnStage, said 'As the green shoots of theatre start to emerge, at WhatsOnStage we couldn’t be more excited! We know that our readers share that joy and we wanted to do our bit to encourage audiences back into auditoriums, inspire them to enjoy shows again and most importantly reassure them that they are safe doing so'.