Eva Iszoro, first started researching and working on Accidental Cutting, an experimental pattern cutting technique, and later fashion label, as a student architect in 2004.

The Polish born, Madrid based designer and artist continued to research and fine-tune her method, eventually going on to hold the first PhD Thesis on creative and experimental pattern cutting in 2016, launching her luxury fashion label, known for using abstract, 'accidental' cuts to create voluminous silhouettes, in 2019. The brand’s Autumn/Winter 2020-21 collection was featured in multiple international editions of Vogue, after being presented on the Barcelona Fashion Week catwalk, and Iszoro makes her debut at London Fashion Week September 2020, virtually, with her next collection, inspired by the effects of the coronavirus crisis on the fashion industry.