Vanessa Hudgens, Joe Sugg, and Bilal Hassani have been tapped as EA ambassadors, starring in a new ad campaign for The Sims.
The campaign promotes the 'creativity, humour, and freedom of playing with life today', and YouTuber Sugg posted on Instagram '#eaambassador well plum my bob! I can’t quite believe I have been turned into an actual SIM! They’ve even got the dance moves spot on! #playwithlife'.