The Mummy Diaries star Sam Faiers has partnered with Oreo to launch a new UK campaign, Twin to Win, as part of the pan-European Twist Your Style campaign.

The ads, targeting 'millennial parents', feature Faiers 'twinning' with her young niece, Nelly, wearing matching outfits from the cookie brand's first ever fashion collection, and people can win items from the collection by entering the competition at www.oreostyle.com. Bryony Tate, Junior Brand Manager Oreo UK, said 'With her love of fashion, Sam really resonates as an influencer our audience of millennial parents loves to follow'.