Celebrities including Naughty Boy, Emma Barton, and Phyllis Logan have teamed up with Dementia UK for its Time for a Cuppa campaign, taking place March 1-8.

The stars have recreated famous film scenes, encouraging the public to raise money for dementia sufferers by hosting tea parties, and Naughty Boy, who's posing as Jay Gatsby from The Great Gatsby for the campaign, commented 'I wanted to get involved in Dementia UK’s Time for a Cuppa campaign as soon as I heard about it. My mum is living with dementia, so I’m eager to use my own experience to help people to better understand the condition and how it can be managed'.