Personalities including actors Layton Williams and Sam Salter, influencers Char Bailey and Helen Scott, and transgender couple Jake Graf and Hannah Graf, co-star in the campaign for River Island and Ditch The Label's 2019 Pride collaboration.
The unisex collection includes clothing with the slogan ‘We Are One’, promoting 'the importance of togetherness in society', and Liam Hackett, Founder and CEO of Ditch The Label, said 'We are so excited to be working with River Island again to celebrate two issues that are close to our hearts: equality & love. The money raised from this campaign will help to fund Ditch The Label’s vital anti-bullying support and empower more young people to be proud and to be themselves'.