American singer/songwriter Shawn Mendes stars in SmileDirectClub's latest campaign, promoting its invisible aligner therapy and 'spreading the message of the confidence that an amazing smile can bring'.
A percentage of proceeds from the campaign will be donated to organisations dedicated to improving children's health, and the In My Blood hitmaker said 'I'm really excited to partner with SmileDirectClub and collaborate with a company that aims to build confidence and spread positivity in an authentic way'.