British models Kelly Knox and Sonny Turner star in Lemonade Dolls's launch campaign, a new lingerie brand founded by British singer/songwriter Lemon.

The brand took to Instagram to post behind the scenes shots from the campaign, launching December 14, captioned 'Can someone pinch us please?! Did we really just shoot with @sonnyturner___ kellyknox @mschivious and @celine_jorgensen ?! Keep your eyes on our gram to see more from behind the scenes with these babes'.