Dancing On Ice 2019 star Gemma Collins has launched her third collaboration with boohoo.
com, and 'channels Marilyn Monroe vibes' whilst miming to Tallia Storm's vocals in the new campaign. The online retailer took to Instagram to share the ad, featuring original track The GC, penned by Storm, posting 'Our girl is BACK, and this time, we’re taking things to the next level! @gemmacollins1 in #GCXBOOHOO'.