Collaborations

John Legend and Misty Copeland partner with Naked


28 09 2018

John Legend and Misty Copeland have teamed up to launch Naked's 2018 Drink Good Do Good campaign, which aims to provide affordable fresh fruit and vegetables to 'communities in need'.

The American nutrition brand is asking customers to do 'The Shopping Cart dance', donating the monetary equivalent of a shopping trolley, and Legend commented 'Too many Americans don't have access to fresh fruits and vegetables. And 60% of Americans don't even know this problem exists in their own community. I'm excited to join Naked to shed some light on the issue and help make a difference'.

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