South Korean boy band BTS have collaborated with PUMA to launch a revamped version of the classic Basket trainer, emblazoned with a signature flower logo designed by the K-Pop group on the tongue, heel and bottom of the shoe.
PUMA’s Global Brand Marketing Global Director, Adam Petrick, commented 'We are very happy to grow with BTS and hope to roll-out meaningful campaigns with them in the future just like we have been doing for the last four years'.