Stars of the Emmy Award winning series The Handmaid's Tale, including Samira Wiley, Joseph Fiennes, Madeline Brewer, and Ann Dowd, have partnered with Equality Now to front a new campaign video, Hope Lives in Every Name, encouraging people to 'use the power of their name and the power of the law to achieve equality for women and girls'.

The show's executive producer, Warren Littlefield, commented '[Equality Now's] efforts of addressing and helping correct inequality and injustice where it exists for girls and women especially resonates with the message of our show, and we are proud to be part of this campaign'.