Celebrated footballer and Pepsi ambassador Lionel Messi stars in the drinks brand's 'LOVE IT.

LIVE IT. FOOTBALL' campaign, alongside Olympic gold medallist Carli Lloyd and Tottenham Hotspur midfielder Dele Alli. Pepsi's Senior Marketing Director, Natalia Filippociants, commented 'What tightly links the football experience across our iconic brand, the players and our collective fans around the world is a love for the game. This year, we'll love and live the game like never before in all we do'.