Collaborations

Zoe Saldana stars in Campari campaign


25 10 2017

Guardians of the Galaxy star Zoe Saldana has teamed up with Campari to star in the brand's new campaign video, The Legend of Red Hand, as part of its Campari Red Diaries 2018 series, directed by Stefano Sollima.

The video sees Saldana play character Mia Parc on a journey to find the 'perfect cocktail', starting in Milan, where Campari was founded. The actress commented 'The Campari Red Diaries campaign has a great legacy, so I was delighted to play the role of Mia Parc in The Legend of Red Hand. Mia's character was a fascinating one to play, to portray her sheer determination to reach perfection and bringing this to life in Milan as the birthplace of Campari, the iconic Italian aperitif was very special'.

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