British singer/songwriter Charli XCX has teamed up with Kiehl's and amfAR, The Foundation for AIDS Research, and stars in a new campaign video to raise awareness about HIV diagnoses in young people.

The campaign comes as the skincare brand announces its eighth annual Kiehl's LifeRide for amfAR, a motorcycle race from Minneapolis to Nashville which aims to raise funds for the charity, with celebrities including Ian Bohen, JR Bourne and Gilles Marini taking part this year.