Sir Sir Mo Farah and Hannah Cockroft have lent their support to British Athletics' #REPRESENT campaign, which aims to deepen the connection between athletes and fans through digital engagement.
Sports fans are urged to show their support for the British Athletics team this summer, ahead of the World Para Athletics Championships and the IAAF World Championships, using the official hashtag #REPRESENT, and Farah commented 'Brits are the best sports fans in the world! You guys are so important for bringing success and having that home crowd cheering me on made all the difference back in London 2012. Now I want every fan in the stadium this summer to be as loud as possible to cheer us to victory. The louder you shout, the louder you cheer, the faster we go!'.