Lingerie brand Berlei has unveiled its new Do It For Yourself campaign, starring tennis champion Serena Williams showcasing the new autumn/winter 2017 sports collection.

The campaign video sees Williams 'dancing with abandon' to the 1980s track 'Dancing With Myself' while wearing items from the new collection, and she commented 'Do it for yourself is really about focusing on ourselves as women. Celebrating our female strength and power and beauty. We need to take time for ourselves, invest in ourselves, and be strong'.