American singer, actress and designer Jessica Simpson has launched a footwear collection in partnership with Sequential Brands Group and Camuto Group.
The collection is part of Simpson's The Warm Up athleisure line and it features 'flexible, breathable and sock-like' trainers. Simpson commented 'I don't always have time to do a quick change from a workout to playing with my kids to going out to lunch or approval meetings, so being able to create active apparel and sneaker styles that work both at the gym and on the go, fits well for my lifestyle and my collection. It's all about working out and wearing out for women these days; we deserve to feel sporty, stylish and comfortable'.