American fashion icon Iris Apfel stars in INC International Concepts' autumn 2016 campaign, and has launched her own emoji keyboard.

The campaign sees Apfel wearing five looks from the collection - sold exclusively at Macy's - and the emoji keyboard is inspired by these looks. Apfel commented 'I'm a little old for emojis and I didn't know what they were. But everyone seems to like them, and I want everyone to have a good time. If my face makes people happy, I'm all for it'.