American men's fashion designer John Varvatos has announced Grammy-nominated musician Hozier as the brand's new face for its autumn/winter 2016 campaign, shot by American photographer Danny Clinch.

Hozier commented 'Working with John and his team was a joy, he's a true gentleman and somebody who seems to live and breathe through his work, his passion and his art. Being counted among the musicians he's worked with in the past is an honour'.