British singer/songwriter Ellie Goulding has teamed up with Pantene PRO-V to launch the brand's new Strong is Beautiful campaign.
Goulding commented 'When I'm feeling strong I can do whatever I set my mind to. When my hair is strong I can do anything I want to it without worrying about the damage', adding 'I put my hair through a lot of heat styling and colouring, especially when I'm touring. Up until now, I only used salon brands, but now I've discovered Pantene PRO-V there’s no going back. Pantene PRO-V is my ultimate hair saviour as it keeps my hair strong and at its most beautiful'.