Joe Wicks named Holland & Barrett ambassador


25 01 2016

Nutrition coach Joe Wicks, also known as The Body Coach, has been announced as the latest brand ambassador for Holland & Barrett, and will be working with the health food retailer to promote its newly packaged range of nuts, seed and snacks.

The former personal trainer will create recipes, provide healthy lifestyle tips and 'bust common misconceptions' that nuts are full of calories and therefore should be avoided when wanting to lose weight. Wicks commented 'You can eat nuts in so many different ways, whether that's nibbling them as a snack, whizzing them up into a smoothie or adding them to your main meal, nuts are a quick and easy way to increase your daily fat intake - the macronutrient most people cut out when trying to burn fat and get lean'.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.