Sisters Poppy Delevingne and Chloe Delevingne have been unveiled as global ambassadors for System Professional, and will represent the new range of System Professional with EnergyCode Complex - a 'first of its kind revolutionary hair care innovation that offers the ultimate in personalised hair transformation'.

Poppy Delevingne commented 'I love that I am not categorised by my hair colour or texture anymore. I am not blonde or wavy hair or highlighted… I am just Poppy, and these are the products that best suit my hair's needs!'.