TV presenter Holly Willoughby is one of the famous faces supporting The Bubble Foundation's new campaign #bubblesforthebubble, which sees Twitter users posting pictures of themselves showing their 'bubbly sides', blowing bubbles, doing washing up or popping bubble wrap, and making a suggested £3 donation.

The foundation supports the Children's Bone Marrow Transplant Unit at the Great North Children's Hospital, which treats children born with immune disorders who have to live in isolation in sterile 'bubbles' for the first year of their lives. Ben Shephard joined Willoughby in her photo, while Rylan Clark also participated.