Naomie Harris stars in Sony ad campaign


14 09 2015

British actress Naomie Harris has teamed up with Sony to star in its new campaign film, Made for Bond, to promote the Xperia Z5 phone and Sony's compact RX100 IV camera.

In the video, Harris, who plays the role of Eve Moneypenny in James Bond, uses Sony's RX100 IV camera to 'capture super-slow-motion surveillance as a drama unfolds with an intense chase to deliver Bond's Xperia Z5 smartphone'. Harris commented 'London provides the perfect setting for the campaign film. Ultimately, at the centre of Bond is Britishness, so it was really important that the ad was shot here. It is not your traditional commercial; it's an action-packed mini movie in itself'.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.