Joe Wicks, also known as The Body Coach, has been announced as the latest ambassador for Swedish sports fashion brand Björn Borg.

Wicks has over 270,000 followers on Instagram and 40,000 followers on Twitter, where he posts nutritional tips and 15 minute meal ideas. He commented 'It is an absolute pleasure to be working with Björn Borg. I have been a massive fan of the brand for a long time and I'm looking forward to working with the whole team. From HIIT training in the park to cooking crazy 'Lean in 15' recipes in my flat, I know that the Björn Borg brand will make me look and feel the part!'.