Condé Nast has announced it's to launch a global e-commerce business this autumn, using Style.
com as the home of the new venture. The business will launch in the UK, followed by the United States, and later other major international markets around the world. Users will be able to order merchandise from magazine-branded websites and digitised magazine editions in app form, as well as the Style.com website. Jonathan Newhouse, Chairman and Chief Executive of Condé Nast International, commented 'The audience of our magazines and websites around the globe comes to more than 300 million, a huge base of support with whom we already have an active relationship... Our potential customer base is far higher than any fashion e-commerce business currently operating and will give Style.com an enormous advantage over its competitors'.