Interior designer Kelly Hoppen has joined forces with direct selling business Amway, to search for the UK's most inspiring business 'Passionpreneur'.

The annual competition for 'Britain's Top Real Role Model' aims to support and celebrate entrepreneurship, and this year's winner will be awarded with a £5k investment for their business. The competition is open to entrepreneurs who have launched a commercial venture inspired by a hobby, passion or interest. Hoppen commented 'Personally, there is a real resonance with Britain's Top Real Role Model's 'Passionpreneur' theme. My own Interior Design business started because of my passion for design. Businesses created off the back of a hobby or a passion are often the ones to succeed!'. Further information at www.btrrm2015.co.uk.