YouTube star Eva Gutowski, known for her video posts under the name MyLifeAsEva, has been announced as the face of American lifestyle brand WallFlower Jeans's Back to School campaign.

Gutowski, who follows in the footsteps of Olivia Holt, Bella Thorne and Sarah Hyland who previously worked with the brand, commented 'It's an honour to be in such great company with the past Wallflower girls! I love that the brand is all about exuding confidence and finding your own fashion identity. It's always been something I've expressed to my viewers'.