England cricketer Moeen Ali has been named ambassador for the British Asian Trust, and is to work with the charity on its Livelihoods campaign, which is aimed at helping thousands of unemployed people in Pakistan.

Ali commented 'Though I am born and brought up here in the UK, I have very strong links with Pakistan. I am passionate about the issues of livelihood, especially that of unemployment amongst the youth, both here and in Pakistan. I am looking forward to raising awareness about this important issue and visit the charities chosen by the Trust to help the unemployed'.