O2 has released a new 'Walk' campaign with Ed Sheeran to promote the mobile phone provider's Priority Tickets for the British singer's Wembley Stadium show, July 10 2015.

The ad, which is voiced by Sean Bean, follows Sheeran's journey to success as he walks through key locations from his career until he reaches the stadium, and is available to watch on YouTube before it airs on TV, November 21. O2's Priority campaign gives customers access to a number of pre-sale tickets for gigs, 48 hours ahead of general release.