Claudia Winkleman, Stephen Graham, Nina Wadia, James Nesbitt, Ashley Jensen and Arthur Darvill have voiced six animated videos for Save the Children and UNICEF's Soft Toys for Education campaign.
For each soft toy bought from IKEA from now until December 27, the IKEA Foundation will donate 1 euro to support educational projects run by the charities around the world. Winkleman commented 'It was an honour to be involved with the great work IKEA is doing with Save the Children and UNICEF. It is such an engaging way to bring the stories of these children to life and to raise awareness for this great cause'.