Bang Bang hitmaker Ariana Grande has joined forces with WAT-AHH! for a long-term partnership which will see her feature in campaigns for the water brand, as well as become an equity holder and partner.

The collaboration marks Grande's first ever endorsement, and she commented 'Living a healthy lifestyle is so important to me, and this is one of the reasons I chose to partner with WAT-AAH! My fans are my everything and, because of this, I could only endorse something I believe in. Also, I love drinking water and I want to inspire my fans to do the same. Now as a partner in the company, I am excited to share WAT-AAH! with everyone!'.