Emma Bunton has launched this year's Pampers and UNICEF 1 pack = 1 vaccine campaign, and is inviting parents to support the initiative.

Pampers will donate the cost of one vaccine for every specially marked park of Pampers bought, to help UNICEF in the fight against maternal and newborn tetanus. Pampers ambassador Bunton commented 'I recently visited Madagascar to see the direct impact Pampers funding has had on the lives of real people in the community. As a mum of two, my experience in Madagascar reminded me that there are still plenty of parents that need our help to give their little ones a healthy start in life'.

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