HELLO! magazine has announced it's set to launch a standalone publication on September 6, HELLO! Fashion Monthly, the UK's first £1 monthly magazine on a multi-channel platform.
The product will offer 'accessible fashion for today's busy women', targeting a readership of 'fashion savvy' 18-35 year old women, featuring news, interviews, and both high street and catwalk looks. Juliet Herd, Editor of HELLO! Fashion Monthly, said 'Our main priority is listening to our readers and understanding their needs and wants. We have identified that women are eager for a new type of fashion magazine - affordable fashion with a glossy twist'.