David Beckham is launching Haig Club, a new single grain Scotch whisky, in partnership with premium drinks business Diageo and XIX Entertainment founder Simon Fuller.
Beckham, who'll also promote a responsible drinking programme for the whisky, commented 'The House of Haig has a rich history and I'm proud to be working at the heart of a home-grown brand which has built an incredible heritage over 400 years'. Haig Club launches later this year.