Actor, comedian and BRITs host James Corden has teamed up with BRITs director Ben Winston to film a new ad for Cadbury's Free The Joy campaign, in which Corden lip syncs to Estelle's Free.

Kate Wall, Cadbury brand manager, says 'Having spent all day on set with James Corden and Ben Winston making the new Cadbury Dairy Milk Film, I got to witness how talented these co-creators were. Not only did James lip sync to Estelle's Free and help Ben with direction but the synergy between them brought a smile to everyone's face'.